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Report “RESPONSIBLE BUSINESS IN POLAND 2006. Good practices.
Today Responsible Business Forum has presented a report entitled “Responsible Business in Poland 2006. Good Practices”. It is already the fifth edition of a report which includes a selection of 68 most interesting practices in the following fields: workplace, market and society as well as expert comments, press review and a calendar of events devoted to the social corporate responsibility.
Report “Responsible Business in Poland 2006” is a summary of companies’ involvement in implementing the rules of responsible business as well as the organisations’ initiatives which shape conditions for business activity in this field. “The publication promotes standards of CSR (Corporate Social Responsibility) and inspires companies to develop and take responsible actions towards their stakeholders: employees, clients, suppliers and local community” – said Mirella Panek-Owsiańska, President of Responsible Business Forum.
Good practice
Good business practices constitute the hard core of the report “Responsible Business in Poland”. The largest number of practices – 38 – has been found in the field “Business and society”. However, as many as 30 examples refer to workplaces and functioning of a company on market out of which 16 practices refer to the first field i.e. actions towards employees while the other 14 – to the market.
Major conclusions from the thematic fields:
Workplaces – development of employee community involvement, codes of ethics, promoting the diversity and equal opportunities. Companies engage their employees in solving social problems together with nongovernmental organisations. Codes of ethics and employee skills’ development programmes are created.
Market – social dialogue and environmental protection. Companies attempt very hard to listen and respond to expectations of their stakeholders. The first socially useful product in Poland has come into existence. More and more attention is paid to the environmental protection.
Society – the most popular educational programmes. Good practices take into consideration the most basic business activities of a company and society at the same time and therefore become long-term social investments bringing notable business effects to the company involved.
Experts’ articles
This publication involves not only good practice but also experts’ articles. Bolesław Rok, Vice-President of Responsible Business Forum comments on the year 2006: “(...) it turned out that responsibility in business has become a public concern. Even in a wide context of responsibility as well as in the context of the role of business in a society. (...) Last year – and this is the most important information for the management boards of many companies – market environment started a violent process of maturation. Social partners, consumers, small Polish companies, media, governmental administration and many other environments gained a better understanding of all the issues concerning various indications of responsibility as well as irresponsibility in business. And it has to cause serious changes in the way Polish business operates."
Sister Małgorzata Chmielewska, Mother Superior of the Bread of Life Catholic Fellowship talks about social economy and the opportunity given to the poorest. “(...) Poor education, the inability to function in a more and more complicated world, lack of self-confidence and a deeply rooted sense of inferiority sustained by the consumerist model of life which makes the value of a human being conditional on his/her purchasing power and possessed gadgets – all these factors cause that in the social economy system, it is not an economic profit which is the goal but rather activating the whole potential of the underclass as well as supporting their efforts in achieving independence and participating in the social and economic life by means of developing professional qualifications and self-esteem as citizens. Civil society is not exclusively reserved for people who do well in life.”
Anna Kalata, Minister of Labour and Social Policy describes actions of the government: “(...) The publication of a long awaited European Commission’s announcement in March 2006 on the CSR (Ann(2006)136) as the outcome of the International Stakeholders Forum works allowed the Polish government to take a stance on its content immediately. No matter how discussions about the substantive correctness of this document end, I think that the appeal initiated by the EU for supporting the European CSR alliance may play a significant role in a further development of this conception provided, of course, that the opportunities which result from it will be used effectively.”
The instrument for analysis and monitoring of a policy of a given employer in terms of equal status of women and men - Gender Index – appeared in Poland in 2006 for the first time. Anna Darska, Head of the UNDP Office in Poland reminds us of the Millennium Development Goals: “(...) The Millennium Development Goals accepted in 2000 by all UN member states involve clear-cut obligations concerning a significant improvement in the quality of life around the world until 2015. One of the major goal is promoting equal rights for both women and men – without real gender equality other goals will also be impossible to reach in such fields as poverty reduction, improvement in health care and disseminating education.”
Research, press review and calendar of events
Responsible Business Forum and Polish Public Relations Association asked people dealing with public relations about their definitions and associations with CSR. The results are included in the report together with fragments of 20 articles devoted to CSR published in Polish press in 2006. The calendar of events consists of several dozen events from the responsible business world: 32 social campaigns, 28 conferences and meetings, 24 competitions and 12 reports and research.
Special guests of the event were as follows:
Akhtar Badshah talked about the role of companies in activating local communities on the example of Microsoft. “In order to use the potential of millions of people from around the world and to build economy based on knowledge, partnership of the public and private sector is essential. I think that it is the commercial companies’ responsibility towards local communities within which they carry out business activity. Community involvement of Microsoft aim at supporting people who are subject to the “digital divide” as far as the access to knowledge and skills is concerned and consequently, to better job perspectives. Still we are aware that we will not manage to change the world for the better on our own. Partnership is the key word and the main element of our activity. We are constantly forming coalitions with non-governmental organisations, educational and public institutions as well as business partners. Only in combination with the experience of non-profit organisations in the scope of social development and strong partnership are we able to achieve ambitious goals.”
Stephen Young underlined the role of morality and ethics in business activity and introduced the Caux Round Table business principles. “ We seek to begin a process that identifies shared values, reconciles differing values, and thereby develops a shared perspective on business behavior acceptable to and honored by all”.
Hiroshi Ishida talked about the responsible business and the Arcturus Project from a Japanese perspective. “These principles are rooted in two basic ethical ideals: kyosei and human dignity. The Japanese concept of kyosei means living and working together for the common good enabling cooperation and mutual prosperity to coexist with healthy and fair competition. "Human dignity" refers to the sacredness or value of each person as an end, not simply as a mean to the fulfillment of others' purposes or even majority prescription”.
Report “Responsible Business in Poland 2006. Good Practice” in a pdf. version as well as the Good Practice browser are available from 11.00 on the following portal: www.odpowiedzialnybiznes.pl
Good practice
Good business practices constitute the hard core of the report “Responsible Business in Poland”. The largest number of practices – 38 – has been found in the field “Business and society”. However, as many as 30 examples refer to workplaces and functioning of a company on market out of which 16 practices refer to the first field i.e. actions towards employees while the other 14 – to the market.
Major conclusions from the thematic fields:
Workplaces – development of employee community involvement, codes of ethics, promoting the diversity and equal opportunities. Companies engage their employees in solving social problems together with nongovernmental organisations. Codes of ethics and employee skills’ development programmes are created.
Market – social dialogue and environmental protection. Companies attempt very hard to listen and respond to expectations of their stakeholders. The first socially useful product in Poland has come into existence. More and more attention is paid to the environmental protection.
Society – the most popular educational programmes. Good practices take into consideration the most basic business activities of a company and society at the same time and therefore become long-term social investments bringing notable business effects to the company involved.
Experts’ articles
This publication involves not only good practice but also experts’ articles. Bolesław Rok, Vice-President of Responsible Business Forum comments on the year 2006: “(...) it turned out that responsibility in business has become a public concern. Even in a wide context of responsibility as well as in the context of the role of business in a society. (...) Last year – and this is the most important information for the management boards of many companies – market environment started a violent process of maturation. Social partners, consumers, small Polish companies, media, governmental administration and many other environments gained a better understanding of all the issues concerning various indications of responsibility as well as irresponsibility in business. And it has to cause serious changes in the way Polish business operates."
Sister Małgorzata Chmielewska, Mother Superior of the Bread of Life Catholic Fellowship talks about social economy and the opportunity given to the poorest. “(...) Poor education, the inability to function in a more and more complicated world, lack of self-confidence and a deeply rooted sense of inferiority sustained by the consumerist model of life which makes the value of a human being conditional on his/her purchasing power and possessed gadgets – all these factors cause that in the social economy system, it is not an economic profit which is the goal but rather activating the whole potential of the underclass as well as supporting their efforts in achieving independence and participating in the social and economic life by means of developing professional qualifications and self-esteem as citizens. Civil society is not exclusively reserved for people who do well in life.”
Anna Kalata, Minister of Labour and Social Policy describes actions of the government: “(...) The publication of a long awaited European Commission’s announcement in March 2006 on the CSR (Ann(2006)136) as the outcome of the International Stakeholders Forum works allowed the Polish government to take a stance on its content immediately. No matter how discussions about the substantive correctness of this document end, I think that the appeal initiated by the EU for supporting the European CSR alliance may play a significant role in a further development of this conception provided, of course, that the opportunities which result from it will be used effectively.”
The instrument for analysis and monitoring of a policy of a given employer in terms of equal status of women and men - Gender Index – appeared in Poland in 2006 for the first time. Anna Darska, Head of the UNDP Office in Poland reminds us of the Millennium Development Goals: “(...) The Millennium Development Goals accepted in 2000 by all UN member states involve clear-cut obligations concerning a significant improvement in the quality of life around the world until 2015. One of the major goal is promoting equal rights for both women and men – without real gender equality other goals will also be impossible to reach in such fields as poverty reduction, improvement in health care and disseminating education.”
Research, press review and calendar of events
Responsible Business Forum and Polish Public Relations Association asked people dealing with public relations about their definitions and associations with CSR. The results are included in the report together with fragments of 20 articles devoted to CSR published in Polish press in 2006. The calendar of events consists of several dozen events from the responsible business world: 32 social campaigns, 28 conferences and meetings, 24 competitions and 12 reports and research.
Special guests of the event were as follows:
- Stephen Young – the author of Moral Capitalism, Global Executive Director Caux Round Table
- Akhtar Badshah – Senior Director of Community Affairs in Microsoft Corporation
- Hiroshi Ishida – Executive Director Caux Round Table Japan
Stephen Young underlined the role of morality and ethics in business activity and introduced the Caux Round Table business principles. “ We seek to begin a process that identifies shared values, reconciles differing values, and thereby develops a shared perspective on business behavior acceptable to and honored by all”.
Hiroshi Ishida talked about the responsible business and the Arcturus Project from a Japanese perspective. “These principles are rooted in two basic ethical ideals: kyosei and human dignity. The Japanese concept of kyosei means living and working together for the common good enabling cooperation and mutual prosperity to coexist with healthy and fair competition. "Human dignity" refers to the sacredness or value of each person as an end, not simply as a mean to the fulfillment of others' purposes or even majority prescription”.
Report “Responsible Business in Poland 2006. Good Practice” in a pdf. version as well as the Good Practice browser are available from 11.00 on the following portal: www.odpowiedzialnybiznes.pl
Tagi przypisane do tego artykułu:
Raport 2006
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